The Blue Oval says dealer showroom traffic is up "by double digits." But what happens when existing inventory runs out?

Some have speculated that Ford’s employee pricing initiative is a way to get folks to buy vehicles from the manufacturer. Q1 of 2025 saw a 1 percent sales dip in Ford vehicles. This could be ...

President Donald Trump’s sweeping tariffs are sending shockwaves across industries — and the auto world is feeling the impact ...

"We will not change the price of any vehicle currently in inventory through June 2," the company said in a statement.

Ford is likely to increase the price of its May production vehicles, due in dealerships in late June, if Donald Trump's ...

F-Series Platinum Plus Super Duty not only has new features, but Ford is offering a unique ownership experience package with it.

President Trump recently indicated he could provide car manufacturers with a temporary tariff reprieve to give them more time ...

With the tariffs about to hit in a big way with May 3’s imminent arrival—a little less than two weeks out—legacy automaker ...

Ford faces tariff risks, EV struggles, and credit rating pressure despite strong cash reserves and truck sales momentum.