Days after it laid off hundreds of workers, West Chester-based QVC is now selling items through its 24/7 TikTok livestream.

QVC is launching the first 24/7 live shopping stream on TikTok in the U.S., the company announced on Wednesday, allowing shoppers to jump on the app and buy products. The new digital push from QVC ...

QVC Group announced an agreement Wednesday with TikTok to allow 24/7 live shopping streams on the social media app, saying it will bring a "powerhouse" lineup of hosts.

The chief executive of QVC Group, David Rawlinson II, on tariffs, TikTok, and other threats to the company’s future.

The QVC Group apparently isn't worried about TikTok's future. The owner of shopping channels QVC and HSN is launching a 24/7 live shopping destination on TikTok. The West Chester, Pennsylvania ...

QVC wants to shed its TV roots and become known as a “live social shopping company,” and its first big move is a deal with TikTok Shop.

QVC Group is launching the first-ever nonstop live shopping streams on TikTok in the U.S. in a bid to revive its business and broaden its audience. Beginning Wednesday, hosts from QVC's TV ...

QVC launched a 24-hour shopping stream on TikTok last week. Photograph: QVC. I’m watching a woman standing in her living room ...

QVC and TikTok announced an agreement for continuous, 24/7 live shopping streams. The deal expands QVC's product lineup on TikTok Shop, building on a partnership begun in August 2024. The ...