The footwear and apparel company aired a 90-second commercial last week during the Grammys commemorating the 40th anniversary of Air Jordans. The ad features many big-name athletes, including Luka ...

It all comes down to lore. The real grails have a tale to tell—and few kicks have a more remarkable backstory than the beloved Air Jordan 12 ‘Flu Game,’ which is set to return this week for ...

Even the Jordan Brand got in on the hype as they posted an ad ahead of the matchup. The ad depicted someone replacing the license plate of a car, changing it from Texas to California plates.