Between national lockdowns, logistical nightmares, conscious shoppers and a looming recession, retail brands have been grappling with how to engage ... While the spread of WeChat’s functions makes it ...

Things have gone from bad to worse at Burberry, the beleaguered British luxury brand. On Thursday, the company's CEO said he is "acting with urgency" to stabilize the luxury brand as it reported a ...

The iconic British luxury brand Burberry has been participating in the CICPE since 2021. "The event allows us to gain deeper insights into industry trends and the evolving dynamics of the Chinese ...

It is the second show since CEO Joshua Schulman took the reins at Burberry and began implementing a new strategy focused on outerwear, scarves, and marketing the brand's British heritage in a bid ...

Silly is good for Daniel Lee’s Burberry, because as one of the most British labels of all, it works to set the brand apart. “I guess that’s the difference between us and French and Italian ...