When they aren't, the consequences can be pretty costly. Poor writing has direct and indirect costs. For example, ineffective business communication forces employees to spend extra time on follow-ups ...

All writing you do in a business context should be focused on audience needs and expectations. The rhetorical strategies you have learned in first-year composition or its equivalent will be very ...

“We’ve pulled examples from real campaigns so people can stop staring at a blank page and start writing ... It’s made for business owners, marketers, and in-house teams who need something ...

What would happen if CEOs began writing employee communications using gen AI? Would anyone notice? Probably not, according to ...