A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

Coca-Cola has launched its new “Classic” campaign, celebrating the brand’s presence in some of the world’s most beloved books ...

Reviewed by Robert C. Kelly Fact checked by Michael Rosenston On May 8, 2025, Coca-Cola will celebrate its 139th anniversary.

A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter ...

Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...

Coca-Cola is removing its logo from its cans of soda in the Middle East to encourage people not to judge one another. The no-label cans will run throughout Ramadan. One side is blank, other than ...