Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

It’s not HBO, it’s Max - but the new logo for Warner Bros. Discovery’s streamer now certainly looks like HBO’s at a glance.

An area free of graphics must be maintained around the logo. The clear area for both horizontal and vertical configurations is the height of the “O” in “College.” The two colors of the logo are the ...

The AOL app quietly changed the color scheme of its app from blue to yellow recently. And many who still use AOL are deeply ...

In a follow-up to last month's report, Warner Bros. Discovery started rolling out the new Max logo color scheme, which has serious HBO vibes.

Adhering to these color guidelines will result in clean, comprehensive communications that are instantly recognizable as Northwestern’s. To keep the color palette consistent across different media, be ...

No tints are permitted for use. Reversals of the icon may be used as long as the background color continues at least one icon width past the edge of the icon. The Hope logo must always have a clear ...