This trend revolves around girlhood: baby pink, bows, and fluffy lace dresses. While some women might be tempted to dismiss “coquette” as a fashion blip catered to Gen Z, we think it’s here ...

Now, analysts fear that Coquette is following the same path. The bows that once symbolized an effortless femininity are now mass-produced in bulk, saturating the market. “There’s a tipping poi ...

With the spring season slowly creeping up, the latest consumer trends have already blossomed. A recent report by Faire, the large online wholesale marketplace used by 700,000 independent retailers ...