On their website it details out the benefits. The reason I applied was for the credit card that allows for benefits outside of target - aka earning points for other purchases outside of Target.

Although Target offers a store card, it might not be the best option for everyone because of its high interest rate. To help you, CNBC Select analyzed dozens of credit cards to find the top ...

The Target Circle™ Credit Card* hits the bullseye for frequent Target shoppers. Cardholders earn a generous 5% discount when using the card for Target purchases. Some well-qualified applicants ...