Dabur has become the second-largest player in the oral care segment in modern trade channels, driven by growth in its Dabur ...

In the Indian toothpaste market dominated by behemoths like Colgate & Pepsodent, Dabur had a tiny herbal toothpaste brand called Meswak. The brand was lying dormant since the last three years without ...

Dabur has become the second-largest player in oral care in modern trade channels, experiencing significant growth with its ...

Meswak had an extremely low awareness core of 6%. Even other growth factors such as preference and trials had been lying dormant since the last three years. The brand had exhausted every trick in the ...

Abhishek Jugran, executive vice-president - marketing, Dabur India, said, “The 2 toothpaste variants have been designed specifically for boys and girls. Enamel on kids’ teeth is much thinner ...

Dabur posted revenue from operations at Rs 3,355.25 crore, reporting a growth of 3.08 per cent as against Rs 3,255.06 crore during the same period of previous financial year.