Brands including Lysol, Amex and Poppi are taking advantage of advertising offerings from the media giant as it prepares for ...

Disney says some 157 million viewers are watching its content with ads on the platform's three streaming brands. More than two-thirds of these viewers are in the domestic US market.

The ad market is healthy if you have live sports—at least according to Disney leadership during the company’s fiscal second-quarter earnings call on Wednesday. Disney said domestic ad revenue for ESPN ...

Disney’s earnings report gives the company momentum as it prepares for its upfront presentation, a glitzy pitch to brands and agencies for larger ad-spending commitments, on May 13. The company ...

Disney has also made it possible for advertisers to buy ad inventory for all live events across Disney+, Hulu and ESPN+ simultaneously for the first time using the platform.

Disney is running a mobile sweepstakes via an ad campaign to entice consumers to book a Disney Cruise trip. From the mobile ads, users can enter the contest and play a game involving Disney ...

For today's podcast we look at Google's travel ads in AI tools, the new Disney destination, and what the Trump campaign spent on hotels. Good morning from Skift. It’s Thursday, May 8.