titled "Forever," is the first Super Bowl ad from pet company The Farmer's Dog, which specializes in fresh, custom dog food Kelli Bender is the Pets Editor at PEOPLE. She has been working at ...

The ad plays on UConn's husky mascot, including "alpha dog" dog food which helps fuel UConn's dominance. The ad even shows highlights from UConn's win over South Carolina, including a shot from ...