Morleys have appeared in hundreds of TV shows and movies throughout the ... There are several fake brands that cross over into other works, including Acme, Oceanic Air, and Heisler Beer.
Major corporate brands are, often inadvertently, placing the ads that fund the growing number of web sites that peddle fake news online. WSJ's Lee Hawkins explains.
Summarises findings from a paper published in the Journal of Interactive Marketing on fake news, real problems for brands: The impact of content truthfulness and source credibility on consumers. This ...