In my decades of writing about alcohol, I’ve spent a lot of time drinking bourbon. I’ve visited iconic distilleries, enjoyed ...

Four Roses, based in Lawrenceburg, Kentucky, is known for its interesting, creative take on the artform. Instead of simply crafting bourbon, this beloved brand takes it to new heights by utilizing ...

Kentucky bourbon staple Four Roses is finally giving the people what they want next year. For years, fans of the brand have been begging for the distillery to drop all of its ten recipes as single ...

Four Roses Bourbon is one of a few significant brands from Kentucky that demonstrates what a treasure trove of history, culture, and value the world of mainstream bourbon offers. The Four Roses ...

The venerable Kentucky bourbon is known for its ten different four-letter recipes, but the vast majority have never been available individually. That’s finally changing.

The Kentucky Derby means many fans of "the greatest two minutes in sports" are enjoying bourbon, the state's signature drink. WSJ's Charles Passy and Tanya Rivero sip Four Roses Bourbon ...

Four Roses is an example of how a new way of looking at a brand in relation to its competitors led to a radical new advertising approach. It is also a case history in the successful management of ...