In his first regular column for The Drum, Funny Matters, humor consultant Paddy Gilmore explains why it is important and ...

The marketer, best known for ads dismantling women’s beauty stereotypes, for the first time embraced satirical humor by leaning into a term that is a beneficial quality for personal care products but ...

The sportswear brand is hoping to redefine its brand through a new campaign by putting everyday athletes at the forefront and ...