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Applications are open for Ikea’s store in Roblox, which opens in the virtual platform later this month. The gaming experience, called The Co-Worker, promises to show the range of roles available at ...

Corporate publicity stunts involving virtual reality are almost always bad, but Ikea’s new Roblox store feels especially silly. The company announced last week that it plans to pay 10 people £ ...

Ikea is taking a step, what some may say is a quirky approach to hiring by assembling a team of Roblox gamers to work at its virtual store, and the best part? You can get paid for the job.