The Informer. This segment of influencers is focused on sharing knowledge. They fill the gaps left by traditional experts who either haven't moved over to using social media or don't come across as ...

The spending has increased 25-35 percent year-on-year from IPL 2024, and brands are finding it a value proposition, with ...

CreatorDB points out that not all influencer partnerships deliver results, and knowing how to find and approach the right ...

We asked top women finance influencers to share their No. 1 piece of advice ahead of the next round of tariffs.

Influencers get commissions when followers ... but plans to use the investment to expand into advertising categories such as wellness, maternity, family and food and beverage, according to co ...

Dubai A new report examining sponsored content across major video platforms has highlighted a persistent pay gap bet ...

When signing someone to represent, Corrigan says she and her team look for six main things: style of content, an engaged audience, 60 per cent and above female audience, 80 per cent Australian ...