资讯

Warc1 年
KFC China teases every early riser with overwork jokes... and a breakfast croissant
KFC's keen insight into the struggles of young white-collar workers in urban China led to a campaign that framed its breakfast offering as helping the overworked. An online discussion called 996.ICU — ...
Business Insider6 年
KFC is the most popular fast food restaurant in China
to sushirritos as a breakfast special. Our producer Shirley Cheng got to try KFC in China on a recent trip there. Shirley: To my knowledge, KFC is the most popular fast-food chain in China.
来自MSN10 个月
It's so tough to pay cash in China that the government had to fine a KFC for not accepting ...
China's central bank fined seven businesses last week — including a KFC and branches of state-owned ... to take cash from a customer who ordered breakfast. The employee responsible was fined ...
Business Insider India6 年
How KFC became China's most popular fast-food chain and made nearly $5 billion last year
to sushirritos as a breakfast special. Our producer Shirley Cheng got to try KFC in China on a recent trip there. Shirley: To my knowledge, KFC is the most popular fast-food chain in China.
Warc1 年
KFC in China: How a US giant created a 'local' brand
When KFC wanted a new slogan for the brand in China last year, it took inspiration from the Great Helmsman, Mao Zedong. Suddenly 'Life tastes better with KFC' became 'Life is so beautiful with KFC'.
Law2 年
McDonald's no match for KFC in China as Colonel rules fast food
In China, KFC has achieved such dominance over McDonald’s and local rivals that Colonel Harland Sanders’s image is a far more common sight in many Chinese cities than that of Mao. That ...