This is a story of how - in the face of increasingly stringent marketing regulations -planning saved one of Australia's most loved kids brands from having to lose its most valuable equity, fun. Kids ...

‘Loved by kids, approved by mums’ - that was the slogan on Coco Pops’ cereal boxes, which received numerous complaints of sexism from dads - enough for Coco Pops to change the wording to ...

Kellogg's Coco-Pops, Crunchy Nut and Frosties all have 11-grams of sugar per 30-gram portion, that's over two teaspoons. We compared some of the most well-known brands by weighing out the amount ...