Kleenex is such a strong brand that in some parts of the world, the word 'Kleenex' is used interchangeably with 'tissue'. It also has a powerful legacy, and is celebrating its 100th birthday this ...

By Friday afternoon, most of the mural had been painted over in white, clearing the way for a new lowkey design, which the developer hopes will be less controversial.

Kleenex’s 'Someone Needs One' campaign is tissue-soft on brand-specific messaging, but powerful on emphatic narratives. Explained William Rosen, CEO at VSA Partners, the Chicago-based creative agency ...

Kimberly-Clark has partnered with BNZ to support three vPPAs across Italy and Spain, reducing the Scope 2 emissions of its European manufacturing sites ...