Around a century ago, French racquet phenom René Lacoste, fatefully nicknamed “The crocodile”, popularized the polo shirt as we know it, as a way to blend hard-wearing performance with easy ...

When René Lacoste chose a crocodile for his company’s logo, he could not imagine that this fascinating reptile might one day disappear. Among the 13 species of true crocodiles (genus Crocodylus ...

EUR/$125 USD Release Date: Available Now Where to Buy: Lacoste. The L003 Neo Shot sneaker is a significant addition to ...

Two dentists have won a second legal battle with French fashion giant Lacoste over the right to use a toothy crocodile on the sign outside their surgery Two dentists have won a second legal battle ...

For the first time in its history, Lacoste abandoned its iconic green crocodile, replacing it with logos of some of the world’s most endangered species, for a campaign supporting Save Our Species This ...

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The brand's autumn/winter 2025 collection bears its famous crocodile logo, originally inspired by the nickname of its founder ...

Levi McConaughey, son of Matthew McConaughey and Camila Alves, was among the VIP guests at Lacoste ‘s store opening ...

Lacoste introduces a new scent that pays tribute to its bold beginnings and modern style: Lacoste Original. Inspired by the ...

Teaming up with the International Union for Conservation of Nature and BETC, the retailer swapped out its historic crocodile logo for ten endangered animals on a collection of ten limited polo shirts, ...

Sporty, elegant, rugged. These are the choice words we’d use to describe the awesome kicks we’re showcasing here. Why?