"The first-of-its-kind campaign, which sparked a global phenomenon by swapping iconic Coca-Cola logos for personalised names, returns with an even greater focus on shareability and customisation, ...

Cola's latest campaign can't help but bring to mind the phrase, 'if you've got it, flaunt it'. The brand's ingenious new ...

A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter ...

Coca-Cola constantly churns out great financial results, but there’s no secret to its success other than consistent marketing ...

Coca-Cola has brought back its ‘Share a Coke’ campaign, allowing a new generation of consumers to see their names on Coke ...

AI has been put to good use in this new global campaign for Coca-Cola from WPP Open X and VML New York, which celebrates the ...

Coca-Cola has relaunched its global "Share a Coke" campaign in Kenya, bringing back personalized Coke bottles and cans ...

Coca-Cola is bringing back its Share a Coke campaign. The locally-born initiative will see personalised bottles return to the ...