According to recent research of the Content Marketing Institute (CMI), there were around 62% of businesses had no documented content marketing plan since 2018, but in 2020, the percentage of B2B ...

It’s hard to stand out when so many others create content in the same space. A good content marketing plan guides your content creation and distribution, keeping you grounded, organized and on ...

While “plan” may sound boring, it’s essential for a solid digital strategy. To help with the topic, I recently published my first book, “The Digital Marketing Success Plan.” In it ...

Your go-to for B2B Marketing Training and Consulting backed by data science, psychology, and—our secret weapon—real-world experience. Join 350,000+ marketers who rely on MarketingProfs for B2B ...

If you don’t have a real estate marketing plan, you’re likely missing opportunities to grow your business. It’s important to be intentional in your real estate marketing strategies to give ...

Do small businesses need a marketing plan? Yes. For you to maximize your marketing investment, you must have a marketing plan in place. It doesn't have to take weeks, and it doesn't have to be ...

Pam Didner B2B and Tech Marketing Consultant, Author, Speaker @pamdidner Pam Didner is a B2B and tech marketing consultant, writer, and speaker, and the author of Global Content Marketing and ...