Microsoft is revitalizing the MSN brand with a fresh new logo as it replaces "Microsoft Start" branding in Edge. In a ...

Koto collaborated with Microsoft Brand Studio and illustrator Alexis Jamet to bring the tech brand’s Reimagine Climate Action campaign to life Microsoft has launched a new digital campaign called ...

Microsoft Advertising has found that AI can not only generate the information users want most from a query, but can analyze and determine future intent based on the signals it receives direct from ...

Microsoft's Customer & Market Research group (CMR) tracks nearly 20 portfolio brands, which enables a consistency in wording and audience-definition company-wide. Nonetheless, we continually challenge ...

In those early days of the global pandemic and lockdown, people's home technology needs changed practically overnight. "When everybody went home and their kids went home, they needed real ...

Microsoft is building a program to let brands advertise in Xbox games. It is evaluating adtech partners to provide the technology for in-game ad placement. Sources expect this ability to go live ...