This is why toy phones offer numerous benefits for children, making them a valuable tool for both play and development. They ...

Toys “R” Us made numerous improvements to its mobile site in the past year, including streamlining the checkout process. As a result, the toy store chain now delivers the best mobile site user ...

The big toy retailer has teamed up with mobile visual search firm Slyce to let shoppers snap a photo of an item they like and have a mobile application find a similar item sold by the retailer.

Mattel?s Apptivity Central iPad app is available for free download from Apple?s App Store. A line of five different Mattel toys work with the app. ?iPad and iPhone apps along with other interactive ...

Toys "R" Us unveils multichannel mobile CRM tactics Toys "R" Us launched an iPhone app that integrates QR codes, videos and rewards into a daily retail shopping ...