Tahj Williams became the first local artist to create the Super Bowl logo ahead of the 2025 championship game. Here's what to ...

In this undated photo provided by the NFL, New Orleans artist Tahj 'Queen Tahj' Williams works on the Super Bowl logo. (NFL Via AP) ...

Williams’ design, a tribute to Black Masking culture ... photo provided by the NFL, New Orleans artist Tahj ‘Queen Tahj’ Williams works on the Super Bowl logo. (NFL Via AP) As visitors ...

Her intricate beadwork reflects the spirit of her city, celebrating Black Masking culture, which Williams' uncle introduced to her as a child. Williams' theme art and logo will be featured almost ...

Williams is the first Black woman to handcraft both the Super Bowl logo and theme art, per Essence. She is also the first local artist to collaborate on a Super Bowl logo with the NFL.