Chief executive Allison Kirkby (pictured) is understood to oppose the decision to sideline the brand by Marc Allera, the ...

Buc-ee's filed a federal lawsuit for trademark infringement against Barc-ee's, a gas station in southwest Missouri.

The convenience and fuel retailer filed a lawsuit against Barc-ee's in Marshfield, Mo., in the U.S. Western District Court of ...

Regardless, Buc-ee's is claiming that the name and logo of the company resemble the Buc-ee's trademarked beaver too closely. “By using the Barc-ee’s Logo — a colorable imitation of the Buc ...