Nike is making a high-stakes bet on a Super Bowl commercial to breathe new life into its struggling brand. After losing ...

Nike has made a powerful return to the Super Bowl ad scene, launching its first commercial for the big game since 1998. Featuring WNBA icon Caitlin Clark, US Women's national team star Sophia ...

Nike debuted its first Super Bowl commercial in 27 years last month, and while a star-studded female lineup of athletes was involved, the ad received criticism for the company’s stance on ...

The athlete is the voice behind a new Nike commercial, narrating the powerful clip as footage of famous female athletes plays. “If we show emotion, we’re called dramatic,” Williams narrates.

Nike’s high-energy spot is more than just a commercial—it’s a statement. The Beaverton, Ore.,-based sportswear company is making a bold pivot back to its roots: epic, emotion-driven ...

As part of the exciting announcement, Sports Illustrated's Kicks On SI spoke with Rodriguez about his new commercial, history with Nike, and important place in sports pop culture. What made you ...

Female athletes fired back at Nike's Super Bowl commercial for 'ignoring the real problem' women deal with in sports. During February's big game, Nike aired its first Super Bowl ad in 27 years ...

The Super Bowl commercial, conceived with ad agency Widen + Kennedy, was intended to reach women shoppers, and to demonstrate Nike's marketing prowess and regain its pop culture relevance.

Nike reports third-quarter financial results Thursday. Analysts expect declines in revenue and earnings per share. A look at the estimates and what to watch.

The Super Bowl commercial, conceived with ad agency Widen + Kennedy, was intended to reach women shoppers, and to demonstrate Nike's marketing prowess and regain its pop culture relevance. The spot ...