With the new branding, colors, and logo, the carrier also got its full name back – United Airlines. Logo Histories adds that ...

The logo is reminiscent of a bird's wing and was based on a design from 1978 by Saul Bass. Frontier Airlines originally ...

The 1963 article describing the overuse of birds as a symbol had its effect, but the airline wasn't willing to get rid of the three-decade-old symbol (the eagle) as of then. The current logo of ...