Podcast fandom is growing and deepening among the most active listeners, according to a white paper from Wondery, ad agency ...

Podcasts are now a staple in most marketing strategies, offering value beyond clicks and impressions. Unlike traditional digital ads, podcast ads build engagement, trust, and long-term brand impact — ...

Triton Digital is implementing its Sounder solution across Audioboom’s podcast network in a partnership expansion.

With 46% of weekly listeners purchasing products or services based on podcast ads, the medium’s influence is undeniable. Statista projects that podcast ad spend will hit $3.9 billion by 2026 ...

This integration into daily life gives audio a distinct advantage over visual ad formats. Unlike video (or even print), which ...

A far cry from the days of homespun projects, launching a podcast in 2025 can potentially create a new marketing pillar for ...

We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.

LONDON - Audioboom (AIM: BOOM), a leading global podcast company, has announced a partnership with Sounder to incorporate artificial intelligence (AI) into Showcase, its global advertising marketplace ...

Bill Simmons will continue his namesake show covering sports and pop culture on Spotify and serve as the company’s head of ...