The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

Cola's latest campaign can't help but bring to mind the phrase, 'if you've got it, flaunt it'. The brand's ingenious new ...

Coca-Cola constantly churns out great financial results, but there’s no secret to its success other than consistent marketing ...

Coca-Cola is bringing back its legendary ‘Share a Coke’ campaign in Australia. The locally born initiative will see ...

On April 11, the World of Coca-Cola recently opened a new exhibit titled "Coca-Cola Stories," which presents a timeline of ...

Reuters, the news and media division of Thomson Reuters, is the world’s largest multimedia news provider, reaching billions ...

In recent weeks Coca-Cola has reintroduced the iced tea Canadians know and love as FUZE Iced Tea. The major marketing push ...

Cola Stories,” Jacquie Wansley, director of public affairs and communications at The Coca-Cola Company for the past 28 years, wore a Coca-Cola-red tweed jacket and shiny gold jewelry that matched ...

Coca-Cola’s European CMO says that advertising produced through generative AI will become the “norm” in the not too distant future. The technology enabled the brand to recreate its classic Christmas ...