Unlike many other marketing channels, SMS is a relatively cost-effective communication channel. It's especially beneficial for new businesses that want to make an impact without breaking the bank. SMS ...

When it comes to mobile marketing, SMS is a trusted old friend ? it has been around longer than other mobile marketing techniques, has a broad reach and, for a well-executed campaign, the results can ...

And, in recent years, that has meant trying SMS marketing; after all, consumers are never far from their mobile devices. As Jake Jeffries, head of design and marketing at Text Marketer, put it, "The ...

Bulk SMS Mobile Marketing is well-known software provider for bulk SMS Messaging. They help the users to easily promote their business products or services by sending group of text messages ...

Viral marketing began when people started using email to share content with their friends. In the mobile world, viral marketing rides on SMS. The implications of depending on texting when exploiting ...

Short message service (SMS) messaging is one of the oldest and most popular texting methods. In addition to personal com ...

Digital engagement agency ePrize acquired mobile marketing agency Cellit earlier this year. Promotional SMS drives CRM The report also found that retailers embracing promotional SMS programs with ...

As businesses seek more effective ways to engage customers, SMS marketing remains a critical tool for delivering personalized, high-impact messages.

Financial services giant Western Union has launched initiatives to interact with and engage its consumers with SMS-based notifications and mobile marketing campaigns. The company tapped mobile ...

Gambling company Ladbrokes has seen QR codes outperform SMS in a recent customer acquisition campaign ... insight into how Ladbrokes’s customers interact with their betting services,” says Mike Burke, ...