A new series of Sanrio collectibles highlights the brand's most iconic and esoteric characters, with nostalgic aesthetics ...

Benelic announced two new lines of Sanrio keychains ... My Melody and Kuromi, and Cinnamoroll and Corocorokuririn. The Y2K series of keychains features thick lines, retro front, bright colors ...

While perhaps not quite as iconic overseas as Hello Kitty, Sanrio mascot Cinnamoroll is still incredibly popular in his own right. Now, the character is teaming up with the king of playing cards ...