Ad fraud remains a persistent challenge in digital advertising, siphoning billions from marketers and undermining trust in the ecosystem. While industry efforts are making significant strides in ...

So what is digital ad fraud all about? Essentially, it is malicious software hacks, often collectively referred to as bots, that are designed to look like genuinely engaged people but in fact are ...

when the former ad agency boss calls out rampant ad fraud, to the tune of around $100 billion (€91 billion) a year, you’d expect the industry to act. But it doesn’t, and for a very good ...

Cybersecurity researchers from HUMAN have spotted a major ad fraud operation that leverages people’s interest in pirated ...

Scallywag was uncovered by bot and fraud detection firm HUMAN, which mapped a network of 407 domains supporting the operation that peaked at 1.4 billion fraudulent ad requests per day.

Google on Wednesday said it suspended 39.2 million advertiser accounts on its platform in 2024 — more than triple the number from the previous year — in its latest crackdown on ad fraud.