Apple's ongoing promise to improve its vocal assistant Siri with Apple Intelligence has still not been fulfilled, and looks to be a failure at multiple levels of the executive management team.

Apple has not confirmed if its delayed personalized Siri features were anything more than conceptual when they were announced during the WWDC

Robby Walker, a senior director who oversees Apple’s Siri division, reportedly told a recent meeting of the division that the company’s decision to promote Siri’s major AI upgrades before they were ready was a mistake, and made the delays especially “ugly”, Bloomberg reported.