What is the Goal of This Email? When looking for undergraduate research opportunities, many people find themselves unsure of how to draft a personalized email to a professor. This is your opportunity ...

When a prospect makes that choice, making the effort to add her name to your email list, she indicates her interest in your company's services or products. She might even buy sooner than ...

Successful email marketing campaigns use a b-test strategy ... Knowing your target audience is very important. If you write ...

Email is not exempt from the rules of professional communication. In fact, clear and concise emails have a much better chance ...

Once you get confirmation that an email to the CEO is appropriate, you can CC your boss or add him or her to the message. 2. Write a short and action-oriented subject line. You should always write ...

Sending a cold email to a person you've never met can be pretty intimidating. Author Keith Ferrazzi offered a few tips on how you can increase your chances of getting a response. Tips include ...