Pure Project was created with a simple purpose: to give you and your family clean and safe products to love and use for a lifetime! Pure Project is all about clean, effective skincare that speaks for ...

This brand has been approved and licensed by our partners, CCIC, who work with brands headquartered in the USA and Canada only. CCIC operate a different programme to the global Leaping Bunny programme ...

Basic biological research constitutes the most common use of animals in experiments around the world. These experiments are designed to answer ‘interesting’ scientific questions that animal ...

Hundreds of cosmetics, personal care and household brands are approved cruelty free under our Leaping Bunny programme. It’s the best assurance that a company has made a genuine commitment to help end ...

Tropic are a vegan, cruelty-free skincare and makeup company, offering a naturally-derived range that’s free from parabens, synthetic fragrances and toxic chemicals. Tropic freshly make all of their ...

Millions of animals are used and killed in scientific procedures every year. According to the latest Government figures, a total of of 2.68 million (2,681,686) procedures on animals were completed in ...

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Whenever a new product is brought onto the market, companies refer to official guidelines which set out how they must attempt to demonstrate it is safe to the relevant regulators. Sadly, these ...

The harmful use of animals in experiments is not only cruel but also often ineffective. Animals do not naturally get many of the diseases that humans do, such as major types of heart disease, many ...

An animal test is any scientific experiment or test in which a live animal is forced to undergo something that is likely to cause them pain, suffering, distress or lasting harm. Animal experiments are ...

We are the leading organisation working solely to end animal experiments worldwide. Cruelty Free International is the leading organisation working to create a world where nobody wants or believes we ...

At Cruelty Free International, we are passionate about helping business demonstrate its commitment to ending animal testing for the products we all use on a daily basis. Internationally, over 1,000 ...