Myntra is celebrating big brands sale wherein you can get up to 80% off on apparel, beauty, footwear, and more. Start ...

Indian apparel labels are expanding into tier 2 and 3 cities due to rising consumer spending and increased brand awareness ...

In the 1970s and ’80s, Chicago fashion designers held their own against the top names in the industry. Today, the city’s ...

Reciprocal import tariffs could spell economic disaster for suppliers who are dependent on exports to the US market.

The US and China’s ongoing trade war has taken to TikTok and European fashion houses have found themselves sandwiched in the ...

These are the specialists: makers that focus on one category, and deliver on it really well. Their products are both ...

Eight in 10 Gen-Z consumers now shop exclusively for everyday or investment pieces, according to a survey from demi-fine ...

Despite the growing popularity of sustainable and ethically made fashion among younger generations, fast fashion is growing ...

Whether you're sitting in the stands of a sporting event, exploring the great outdoors or traveling, a good pair of ...

FASHION fans are going wild and are racing to their nearest New Look store, eager to check out the brand new collection of ...

ELLE India speaks with Nikhil Sinha, Director of Amazon Fashion India, on the future of fashion e-commerce and Amazon's ...

Sustainability is always in fashion! In honor of Earth Month this April, we’re taking a deeper dive into eco-friendly brands we love year-round. Aside from using environmentally conscious and organic ...