In this article, we take a closer look at how Amul’s summer marketing strategy turns up the heat, mixing nostalgia, creativity, and clever campaigns to keep its treats a staple of the season.

A misconception is being spread about milk consumption citing lactose intolerance while analogue dairy products are promoted in the name of veganism as part of a “well-planned” agenda in India, a ...

Government official addresses challenges in Indian dairy industry, focusing on propaganda promoting dairy analogues and ...

“Each campaign requires a unique take on how creators can be used to drive brand objectives across the funnel. While the scale may differ, influencer marketing is a “key component of our ...

MANILA, Philippines — The campaign period for candidates vying for national posts will run for 90 days before the May 12, 2025 midterm elections. A total of 64 candidates will vie for 12 slots ...

If you buy from a link, we may earn a commission. Learn more. For more information on how we test products, click here. This new campaign focuses on the brand’s latest innovation, Icon Cotton Stretch, ...

Puma on Thursday (March 20) unveiled its largest global campaign to date and one that sees the sportswear company evolving its brand identity with an eye on long-term, sustainable growth, per details ...

And if you haven't heard about Delhi Police's reply to Grok about challan – and its hilarious response – you might just be living under a rock. Riding on the viral moment, dairy giant Amul, known for ...

U.S. airstrikes on Yemen’s Houthi militants over the weekend continued into Monday after Defense Secretary Pete Hegseth pledged an “unrelenting” campaign on the group. “This campaign is ...

They probably didn’t realize they were also galvanizing a marketing campaign that would endure for centuries. The Boston Tea Party was the pinnacle of the “nonimportation movement,” in which ...

Speaking of fundraising: Donalds is set to hold a campaign fundraiser at Mar-a-Lago on May 1, as E.W. Scripps’ Forrest Saunders first reported. The first campaign finance report will be out a ...

Elrod most recently was senior adviser and senior spokesperson for Kamala Harris’ presidential campaign and, before that, had the same position for President Joe Biden’s reelection bid.