Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Bacardi was temporarily blocked from exporting Patrón tequila last month as part of a crackdown by Mexican ...

Cecilia is an AI-powered bartender who exists only on a touchscreen attached to a beverage machine. She is "not your typical ...

In an exclusive TODAY Show segment, Rachel Dorion Guerin, sixth-generation family member, unveils treasured artefacts and ...

But demand for tequila has cooled, and drinkers are looking for cheaper pours. High-end brands including Diageo’s Casamigos ...

“The modern aperitivo occasion is booming,” says Mahesh Madhavan, CEO of Bacardi Limited, “only tequila has been growing faster.” The aperitivo occasion is worth close to US$11Bn* and is ...

“Supporting over 90% of our agave farmers to achieve this robust certification underscores our very special PATRÓN philosophy of respecting the natural source of our tequila – the 100% Weber Blue ...

Bacardi ranks as the fifth-largest spirits marketer in the U.S. by volume at approximately 17.8 million cases, according to Impact Databank, up from 16.4 million cases in 2020.Known for top-selling ...

Sip back and relax with Applebee's Bacardi Buckets and Cerveza & Sips! Now for a limited time, guests can enjoy paradise from their local Applebee’s with Bacardi Buckets, available in three tasty ...