Mattel is hiking toy prices due to massive tariffs, and fans of Barbie and He-Man are about to feel it in the wallet. Mattel ...

With President Trump warning that his tariff policy may cause the price of toys to spike, a Barbie that cost $10.49 on April 16 is now selling at Target for $14.99.

But despite those efforts, the company anticipates that some price hikes are unavoidable as it offsets the costs of global ...

A prolonged trade war means that for many American families, an extensive Barbie or Polly Pocket collection could soon be a ...

The US represents about half of Mattel’s global toy sales, and the company imports about 20 per cent of its goods sold in the ...

Mattel says the uncertainty about tariffs and consumer demand makes it difficult to forecast its sales and earnings for the ...

The viral ChatGPT action figure trend is taking the internet by storm. We took the creation a step further by 3D printing it.

Why Are Toy Mystery Boxes So Popular?Gambling has existed for centuries, and purchasing a mystery box is, in many ways, ...

including the blockbuster Barbie movie released in 2023. “Mattel has evolved from a toy manufacturing company that was making items to become an IP company that’s managing franchises,” Kreiz ...

will try to channel the kind of toy-based nostalgia and excitement that has led movies like the $1.4 billion-grossing “Barbie” (2023) to great success. However, a revamped Toys R Us brand ...

From GDF’s transforming Trebuchet tank to Dynasty’s monstrous Tempest Sphere (think rolling death-ball), each faction’s late-game toys are satisfying and unique. Mastering the strengths and weaknesses ...