Sonic marketing works because it’s subtle but sticky. It taps into psychology, rhythm, and repetition, say experts ...

Lamar Jackson and Dale Earnhardt may have butted heads over the number 8, but in some types of logos, it turns out the ...

All Balls Racing, provider of replacement parts for the powersports industry, has rolled out a new logo and an expanded ...

Southwest Montana's destination marketing organization announces its rebranding to help promote the region more efectively, ...

Design determines business success in just 7 seconds. Discover how strategic design principles can boost conversion rates, build customer trust, and significantly increase revenue.

Boeing is exploring some new cabin branding options, raising interesting questions around what fixed and changeable cabin ...

This era solidified mascots as brand symbols, with companies investing more into their development and integration into marketing campaigns. Nowadays, digital platforms allow mascots to evolve ...

In the ever-evolving landscape of business, particularly in dynamic markets like Kenya and London, companies face a unique ...

You're pulling a huge, mobile advertising opportunity every day -- an ideal place (particularly for dry vans and reefers) to ...

(April 24, 2025) – Santa Barbara, CA – WitMark Marketing and Branding Group is proud to announce its success at the 2025 American Advertising Federation (AAF) ADDY® Awards, securing two Gold ADDY ...

With three agencies in the portfolio, Dogma will first take a significant minority stake in Dot Dot Dot, the insights brand ...