YouTube is changing the way it does mid-roll ads. It will show fewer ads in places where they feel interruptive and more at “natural break points.” Creators who have mid-roll ads in ...

Streaming ads are an inevitability. They interrupt our Netflix binges, cut into Hulu dramas, and disrupt our Spotify playlists. They also support the content-creation economy on YouTube.

In partnership with Kantar - to find out more about their solutions and services, visit their marketplace here.

Microsoft has quietly introduced a free ad-supported Office that brings access to desktop Word, Excel, and PowerPoint without any subscription. There are some caveats, though, especially a persistent ...

Warner Bros. Discovery has halted plans to launch a $10 paywall for its B/R Sports tier, while also pulling sports and news content from the Max ad tier starting March 30. By Etan Vlessing Canada ...

In 2019, following the steps of previously established social media giants such as Facebook, Twitter, and Instagram, TikTok launched an advertising platform called TikTok Ads. Having such a big, ...

“Press the ‘call’ button to speak to a specialist,” they say the ad encouraged, welcoming the user to use their Bluetooth connection to complete the upsell then and there ...

This guide presents practical, hands-on approaches to identify and combat click fraud in your lead generation campaigns in Google Ads. Click fraud isn’t just about basic bots anymore.

Amid backlash over the fare hike, the Bangalore Metro Rail Corporation Limited (BMRCL) plans to increase non-fare revenue from the current 7% to about 10% of total fare revenue.

Brewer Carlsberg India has posted Rs 96.5 crore in advertising and promotional expenses for the financial year 2024, according to media reports. Its profit reportedly jumped 60.5%to Rs 323.1 crore.