Cibc World Markets Corp bought a new stake in shares of Innovid Corp. (NYSE:CTV – Free Report) during the fourth quarter, ...
Hyper-personalised ads, interactive formats, and multi-screen strategies are set to redefine brand engagement this IPL season ...
WBD launched OpenPath last week, with the goal of driving demand for its news sites' display inventory. But for now, CTV is ...
Pierre Poilievre says he will impose mandatory life sentences for traffickers of guns, humans and fentanyl. Mike Le Couteur ...
CTV’s true value isn’t always obvious. Learn how to track its hidden impact on paid search, social and even in-store sales.
John Vennavally-Rao has the latest on the fallout after a for Toronto Blue Jays fan was kicked out of the stadium for his ...
A startup that launched last year called Dealer Stream aims to help dealerships manage and execute their CTV marketing strategies.
Mark Carney faced tough questions over his position with Brookfield and the use of Bermuda as a tax haven. Judy Trinh ...
Conversation about monetization is so nuanced that after a decade of writing on this topic, I am still looking for meaning where there may be little to find. Essentially, what I've come to understand ...
Campaigns, PACs and other organizations spent more than ever on programmatic CTV advertising during the 2024 election cycle.
The study found that among digital devices, CTV increased its programmatic ad share of impressions to 24% (up from 11% in ...
Basis Technologies announced 2024 US Elections research showing the continued growth of CTV and programmatic advertising in ...