India's beverage market is seeing a health-driven shift. Consumers are demanding low-sugar and natural drinks, boosting ...

Pepsi reignites the Cola Wars with a nostalgic ad taking a jab at Coca-Cola, while Reliance’s revived Campa Cola disrupts the ...

Pepsi vs. Cola vs. Ambani’s Campa vs. Smoodh vs. Amul TRU: India's leading fast-moving consumer goods (FMCG) companies are increasing their bets on the ₹10 beverage market by introducing ...

Reliance’s aggressive Rs 10 pricing for the recently revived Campa Cola and its new energy drinks ... and influencers can strengthen brand affinity, just like Thums Up has successfully ...

The PepsiCo bottler is facing competitive pressures from Campa Cola’s aggressive pricing, Coca-Cola’s India restructuring, ...

The Cola market, dominated by global players like Coca-Cola till now, will never be the same again. Priced at Rs 10, Campa Cola will take on the big brands for the first time in summer where all cola ...

Mukesh Ambani is set to rupture the Indian markets known for its ‘pay less, get more’ attitude. This time, his product is rebranded cola brand Campa. Pravrajya Surcuhi Updated : Mar 25, 2025, 11:44 AM ...

Coca-Cola and PepsiCo are striving to maintain their market positions while expanding their reach in India as Reliance revives Campa Cola with aggressive pricing. The re-ignited cola wars include ...

Coca-Cola and PepsiCo are introducing no-sugar drinks in smaller packs priced at ₹10 to counter Reliance Consumer's Campa. With brands like Thums Up X Force, Coke Zero, Sprite Zero, and Pepsi No-Sugar ...