The new collection features four ambassadors, including the recently named Kendrick Lamar, adding a fresh element to the ...

Kendrick Lamar has signed a new deal with Chanel to become a brand ambassador for the French fashion houses's eyewear line.

On Tuesday, luxury French fashion house Chanel announced global superstar Kendrick Lamar as its latest brand ambassador.

While it’s not new that a man is fronting a Chanel campaign – Pharrell Williams did so for nine years before joining Louis ...

Last year, the two titans officially collaborated; Lamar not only had a hand in building Chanel’s spring 2024 haute couture ...

Kendrick Lamar has extended his winning streak into high fashion. Chanel has named him their newest brand ambassador.

Chanel, the premium fashion company, formally revealed Kendrick Lamar as its newest brand ambassador on April 21, 2025, after ...

“Chanel has a timeless legacy, and that is always something I can get behind. Since they don’t make clothes for men, I knew it would have to be glasses,” Lamar said in the press releas ...