The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

Coca-Cola has launched its new “Classic” campaign, celebrating the brand’s presence in some of the world’s most beloved books ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter ...

KO leads with high margins and global beverage power; PEP blends drinks and snacks for balanced growth. Find out which ...

COCA-COLA fans are raving over the company’s version of one of the world’s most recognisable drinks as it lands in UK stores ...

After the boycott due to rumors spread on social media, Coca Cola launched a direct and very traditional strategy ...

Coca-Cola is bringing back its legendary ‘Share a Coke’ campaign in Australia. The locally born initiative will see ...