Duolingo parodied Ashton Hall's morning routine, and it's total genius
The report of Duo the Owl's death was an exaggeration, Mark Twain might have said. Duolingo's brand mascot has made a ...
Creative Bloq on MSN2 天
Duolingo's viral Ashton Hall parody shows how brands can smash social media
Duolingo's brand mascot has made a remarkable recovery, and it seems it may all be thanks to Ashton Hall's morning routine.
Business Insider1 个月
Duolingo killed its cartoon owl mascot for another 'unhinged' marketing stunt — except in ...
In an elaborate marketing campaign this month, Duolingo seemingly killed its viral green owl mascot in every country but one. "Duo, our owl, faked his death in every single market that we had ...
WFAE1 个月
Duolingo's owl mascot is alive after all. What did it gain from faking his death?
Two weeks after announcing the murder of its sassy green mascot, the language-learning platform Duolingo now says he's fine — and that he orchestrated the entire thing. "Faking my death was the ...
Campaign Asia13 天
Duolingo comms head Sam Dalsimer leads 'wholesome unhinged' strategy
The latest Duolingo stunt that sent the internet into a frenzy and garnered significant media attention? The death—and return—of the language learning app’s green owl mascot, Duo. “It's the biggest ...