That’s where Amul’s recent strategy is making a mark. Over the last few months, the brand has introduced a wave of high-protein products, lassi, coffee, and now kulfi, all offering 10 grams or more of ...

While a section of people were delighted by the announcement as it meant that they could now have something sweet with a side ...

Amul has expanded its high-protein product range with offerings like Protein Lassi and Kool Coffee, aiming to address Indias ...

Amul's high-protein kulfi sparked memes on social media, with users humorously suggesting additional protein-infused products ...