This a long overdue moment of reckoning for companies who (still) hold disproportionate control over publishers' website ...

Google said it updated its unfair advantage policy to allow for this and says this is not considered double serving.

Learn all about Life Events segments, how they let you target users experiencing major life transitions, implementation tips, ...

A US judge ruled that Google holds illegal monopolies in its ad tech business, potentially leading to a breakup of its ad ...

Search Engine Land » PPC » Google Ad spend continues to outpace traffic volume: Report Chat with SearchBot Please note that your conversations will be recorded. Google search ad spending grew 9% ...

Google has been the front door to the internet. It helped us navigate a chaotic sea of information, connecting billions of ...

But there are two more issues burning like a GPU at OpenAI: their ad model in the age of LLMs and their (undesired) spotlight from the DOJ on antitrust action. It's fair to ask if Google’s ...

Google has reversed its plan to introduce a new prompt for third-party cookies in Chrome, allowing ad tech companies to continue tracking users. This decision has sparked criticism from privacy ...

Google’s $264 billion ad business is now under threat. As the case enters the remedies phase, the company could be forced to divest key ad tech assets like Google Ad Manager. Following last ...

Brinkema has ruled that Google violated antitrust laws by "willfully acquiring and maintaining monopoly power" in the advertising technology market, potentially reshaping the $600 billion digital ...

Last week, Google released its 2024 Ads Safety Report, spotlighting how it used a mix of artificial intelligence, policy enforcement, and human oversight to dismantle bad actors in the digital ...

At Variety's Entertainment Marketing Summit, executives from legacy studios, streamers, TikTok and Google kept returning to ...